PROFILE

Senior UX/UI Designer with over 15 years of experience delivering complex, user-centred digital products across Australian State and Federal Government, financial, education, media, and enterprise environments. Extensive background in Human Centred Design (HCD), leading end-to-end UX/UI delivery from research and discovery through to high-fidelity design, usability testing, and design systems.

Experienced in designing and integrating AI-enabled experiences, including generative content, automated decision support, and explainable workflows, translating qualitative and quantitative insights into actionable outcomes. Proven collaborator with product, engineering, architecture, and policy teams, strongly aligned with values of accountability, professionalism, teamwork, and the delivery of fair, efficient, and accessible digital services.

EXPERTISE

CORE CAPABILITIES

Human Centred Design & Research
Design Thinking | User Research Planning & Facilitation | Concept & Usability Testing | Research Synthesis | Personas | Behavioural Insights | Service Design

UX/UI Design & Design Systems
User Journeys | Information Architecture | Low–High Fidelity Wireframes | UI Design | Design Systems & Component Libraries | Accessibility (WCAG)

Delivery & Ways of Working
Agile & Lean UX | MVP Delivery | Continuous Improvement | Ambiguity Management | Risk-Aware Design | Evidence-Based Decision Making

Stakeholder & Team Collaboration
Workshop Facilitation | Influence & Negotiation | Executive Communication | Cross-functional Collaboration | Design Advocacy

Tools & Technical Literacy
Figma – advanced | Axure RP | Miro | Sketch | Adobe CS | CMS Concepts | HTML/CSS Literacy | Data & Analytics Interpretation

KEY DESIGN ARTEFACTS

Persona | User scenarios | User journey | Service map | Conceptual design | Mock-ups | Wireframe | Prototype | Content strategy | Information Architecture | User Interface design | Interaction Design | Visual Design | Usability testing