AABT College, Melbourne — AI suggested from live pipeline • Updated 4 min ago
AQF Level 5SIT50422CRICOS 110705G
🔍 Interest Qualifier
✅ In Use
Diploma of Hospitality Management
Active in pipeline
AABT Hospitality Diplomas 2026
›
Interest Qualifier
24
Sent to
72%
Open rate
34%
CTA clicked
AQF Level 5ICT50220CRICOS Approved
🔍 Interest Qualifier
✅ In Use
Diploma of Information Technology
Active in pipeline
AABT IT Diploma Leads Q2
›
Interest Qualifier
11
Sent to
68%
Open rate
29%
CTA clicked
AQF Level 5BSB50120Not Active
🔍 Interest Qualifier
✨ Not yet used
Diploma of Business
Not yet active in a pipeline
AABT Business Diploma Leads
›
Deploy to activate
0
Sent to
—
Open rate
82%
Predicted open
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Interest Qualifier
Warm up new leads & score intent before your first call
New Enquiry
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Counselling Recap
AI-built follow-up page summarising your counselling session
Post Call
🛡
Objection Handler
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CRM Trigger
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AI Email Template Library
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Pipeline Automation
Auto-triggered as leads move through your CRM pipeline stages
7 templates▾
👋
Welcome & Qualify
⚡ Immediate · New Enquiry
“Your course info from AABT College is here”
Sent the moment a new lead enquires. Warm welcome, delivers their personalised qualifier page, and books the counselling call in one email.
New EnquiryAI Written68% open
📋
Post-Counselling Recap
⏱ 30 min · After Counselling Call
“Your personalised study roadmap from today’s session”
Sent 30 minutes after a counselling session. Links to the AI-generated recap page with key outcomes, next steps, and a CTA to confirm enrolment intent.
Post-CallAI Written74% open
🛡
Objection Response
🏷 CRM Tag · Cost / Visa / Career
“Let’s clear up your concerns about studying at AABT”
Triggered when an objection tag is added in CRM. Delivers a targeted page addressing their specific concern — cost, visa, or career — with evidence and reassurance.
CRM TriggerAI Written61% open
⏰
Intake Urgency Series
📅 Day 14 · 7 · 2 before Deadline
“⚠ Intake closes in [X] days — your spot is at risk”
A 3-email urgency sequence. Day 14 early notice, Day 7 warning, Day 2 final call. Each links to the Intake Nudge page with escalating urgency copy.
Deadline×3 Series79% open
🤌
Re-engagement Series
⏱ Day 21 & 28 · Silent Leads
“We haven’t forgotten you — is this still your dream?”
Two-touch win-back for leads silent 21+ days. Day 21 is warm and curious; Day 28 creates gentle urgency. Links to a personalised re-engagement page.
Cold Lead×2 Series55% open
💌
Follow Up 1
⏱ 24–48h · After Enquiry
“Just checking in — any questions about your study options?”
Light-touch follow-up 24–48 hours after the initial enquiry. Keeps momentum alive, offers a quick call, and surfaces the most relevant course information.
Follow UpAI Written63% open
📱
Follow Up 2
⏱ Day 5–7 · After Follow Up 1
“Still thinking about it? Here’s what other students asked us”
Second follow-up 5–7 days after the first. Uses social proof and common FAQs to address hesitation and reignite interest in taking the next step.
Follow UpAI Written58% open
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Campaign Templates
Manually sent for events, promotions, and outreach campaigns
4 templatesclick to collapse▾
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Open Day Invitation
📢 Manual · Event Promotion
“You’re invited: AABT Open Day — [Date]”
Warm campus open day invitation. Highlights tours, Q&A sessions, scholarship announcements — with a clear RSVP button and a personalised tone.
EventAI Written72% open
💡
Scholarship Alert
📢 Manual · Financial Opportunity
“New scholarship just opened — you could qualify”
Announce newly available scholarships to your lead database. Personalised by audience segment, with eligibility criteria and a direct application link.
ScholarshipAI Written69% open
📢
Course Launch
📢 Manual · New Course Announcement
“Exciting new course just launched — is it right for you?”
Announce a new course to your lead database. Highlights key outcomes, career pathways, and intake dates. Targets the right audience segment automatically.
New CourseAI Written65% open
🌟
Early Bird Offer
📢 Manual · Limited-Time Promotion
“Early bird offer — save [X]% if you enrol by [Date]”
Time-limited promotional email for early enrolment incentives. Creates urgency with a clear deadline, discount amount, and a single CTA to enrol now.
PromotionAI Written71% open
🚀
Journey Stage Templates
Sent when updating a lead’s application status through key milestones
4 templatesclick to collapse▾
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Application Received
📋 Stage: Application Submitted
“We’ve received your application — here’s what happens next”
Confirms receipt of the student’s application. Sets clear expectations for the assessment timeline, documents required, and when they’ll hear back.
ApplicationAI Written82% open
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Interview Invitation
📋 Stage: Application Reviewed
“Congratulations — you’re invited to an interview at AABT”
Warmly invites the applicant to an interview. Includes available time slots, what to prepare, who they’ll meet, and how long the session will take.
InterviewAI Written86% open
🎓
Offer Letter
📋 Stage: Interview Completed
“🎉 Congratulations — your offer from AABT College is ready”
The big moment — delivers the course offer with enrolment conditions, start date, fees summary, and a clear “Accept My Offer” call to action button.
OfferAI Written91% open
🎉
Enrollment Confirmation
📋 Stage: Offer Accepted
“Welcome to AABT, [Name]! You’re officially enrolled 🎉”
Celebrates the enrolment milestone with warmth. Includes orientation date, student ID, next steps checklist, and links to the student portal and key resources.
EnrolledAI Written94% open
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✉️ Welcome & Qualify
New Enquiry stage — sends within 30 min
68%
Open rate
241
Sent
⚡ Pipeline
📋 Post-Counselling Roadmap
Post-Counselling stage — sends same day
74%
Open rate
118
Sent
📣 Campaign
⚠️ Intake Deadline Urgency
Consideration stage, 10+ days no response
59%
Open rate
47
Sent
⚡
Pipeline Automation SMS
Auto-sent when email is unopened after defined window
5 templates
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👋
Welcome Companion
⚡ S1 · New Enquiry — email unopened 4h
Hi [First Name]! This is [Counsellor] from AABT College 👋 I just sent you a personalised course info page — check your inbox! Questions? Reply anytime. [link] Reply STOP to opt out
📱 152 charsPipeline
📅
Appointment Reminder
⚡ S9 · Counselling — 24h before session
Hi [First Name] — just a reminder your counselling call with [Counsellor] at AABT is tomorrow at [Time] 🗓️ Need to reschedule? Reply here or call [Phone]. See you then!
📱 158 charsAppointment
⏰
Intake Deadline Alert
⚡ S4 · Consideration — email unopened 6h
Hi [First Name] — the [Course] intake at AABT closes in [X] days ⚠️ I don't want you to miss out. Have a look at your info page: [link] — [Counsellor]
📱 148 charsUrgency
📝
Enrolment Nudge
⚡ S10 · Ready to Enrol — email unopened 8h
Hi [First Name] — your AABT enrolment is just a few steps away 🎓 I can walk you through it in 15 mins. Ready when you are! [link] — [Counsellor]
📱 145 charsPipeline
🎓
Welcome to AABT
⚡ S11 · Enrolled — confirmation day
Congratulations [First Name]! 🎉 You're now enrolled at AABT College. Your student portal is ready: [link] — [Counsellor] is here if you need anything!
📱 144 charsPipeline
📣
Campaign SMS
Manually sent for events, promotions, and outreach
4 templates
▾
🎉
Open Day Reminder
📣 S6 · 48h before event date
Hi [First Name]! AABT Open Day is in 2 days 🎉 [Date] at [Time] — tours, Q&As, and scholarship info await. Register now: [link] Hope to see you there! — [Counsellor]
📱 156 charsEvent
💰
Scholarship Deadline Alert
📣 S7 · 24h before scholarship closes
Hi [First Name] — the AABT scholarship closes TOMORROW 🔔 Up to $2,000 off your course fees. Apply before midnight: [link] Don't miss it! — [Counsellor]
📱 150 charsScholarship
📰
Newsletter Promo
📣 S12 · Manual broadcast
Hi [First Name]! Big news from AABT College 📰 New courses, new scholarships — and enrolments are now open for [Term]. Check it out: [link] — [Counsellor]
📱 147 charsBroadcast
🔔
Last Chance Intake
📣 S13 · 72h before intake closes
Hi [First Name] — last chance! AABT [Course] intake closes in 3 days 🔔 Spots are filling fast. Secure yours now: [link] Any questions? I'm here — [Counsellor]
📱 153 charsUrgency
💬
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Use a template from the library and save it as your own.
⚡ Pipeline
💬 Welcome Companion SMS
S1 · Fires if Welcome email unopened after 4 hours
81%
Open rate
189
Sent
⚡ Pipeline
📅 Appointment Reminder SMS
S9 · Fires 24 hours before counselling session
94%
Open rate
104
Sent
📣 Campaign
🎉 Open Day Reminder SMS
S6 · Broadcast 48h before each Open Day event
76%
Open rate
63
Sent
⚡
Pipeline Automation WhatsApp
Pre-approved Meta templates for automated outreach
5 templates
▾
Welcome Outreach
W1 · New Enquiry (WhatsApp opted-in)
MARKETING
📚 Welcome to AABT College!
Hi {{1}}, I'm {{2}}, your student counsellor at AABT College Melbourne 👋
Thank you for your interest in {{3}}! I've put together a personalised course info page just for you — take a look when you have a moment.
📋 View My Course Info
📞 Call Me Now
Appointment Confirmation
W2 · Counselling Booked stage
UTILITY
📅 Your AABT Counselling Call
Hi {{1}}! Your counselling call is confirmed ✅
📅 {{2}} 🕐 {{3}} 👤 with {{4}}
I'll send you a reminder 24 hours before. Looking forward to chatting!
✏️ Reschedule
👍 Confirm
Appointment Reminder
W3 · Counselling — 24h before session
UTILITY
⏰ Reminder: Your AABT Call Tomorrow
Hi {{1}}! Just a quick reminder 👋
Your counselling call with {{2}} is tomorrow at {{3}}.
Need to reschedule? Just reply to this message and we'll sort it out!
✅ Got it, I'll be there!
🔄 Reschedule
Enrolment Prompt
W8 · Ready to Enrol — urgent
MARKETING
🎓 Ready to Take the Next Step?
Hi {{1}} — you're so close! 🙌
Your place in the {{2}} intake is still available. The enrolment process takes about 15 minutes and I can walk you through every step.
Shall we get this done today?
✅ Start My Enrolment
📞 Call Me First
🕐 Not Yet
📣
Outbound Campaign WhatsApp
Broadcast templates for events and re-engagement
3 templates
▾
Open Day Invite
W5 · 3 days before Open Day
MARKETING
🎉 You're Invited — AABT Open Day!
Hi {{1}}! We'd love to see you at AABT's Open Day 🎉
📅 {{2}} at {{3}} 📍 AABT College, Melbourne
Meet your counsellors, tour the campus, and get all your questions answered in person!
✅ I'll Be There!
📋 More Info
Re-engagement Check-in
W6 · 14+ days no contact
MARKETING
👋 Still thinking about AABT?
Hi {{1}} — it's been a while! I wanted to check in and see if you still have questions about {{2}} at AABT College.
We've got new intakes coming up and I'd love to help you get started 😊
💬 Yes, let's chat!
📋 Send Me Info
Scholarship Alert
W7 · 48h before scholarship closes
MARKETING
💰 Scholarship Closing Soon!
Hi {{1}} — quick heads up! 🔔
The AABT scholarship closes in 48 hours. Up to $2,000 off your course fees — but only a few spots remain.
Don't miss out!
✅ Apply Now
💬 Ask a Question
📱
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Use a template from the library and customise it as your own.
📣 Marketing
📱 Welcome Outreach WA
W1 · New Enquiry with WhatsApp opt-in
93%
Read rate
217
Sent
🔧 Utility
📅 Appointment Confirmation WA
W2 · Fires when counselling appointment is booked
96%
Read rate
88
Sent
🔧 Utility
⏰ Appointment Reminder WA
W3 · Fires 24 hours before counselling session
98%
Read rate
72
Sent
Event pages
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Summary Page — Diploma of Hospitality Management
Lead view:
✨AI Summary Assistant
AQF Level 5Nationally RecognisedCRICOS 110705G
Diploma of Hospitality Management
SIT50422 · Study at AABT College, Melbourne CBD. Nationally recognised, CRICOS 110705G. Face-to-face delivery with 200hrs work placement & 408hrs kitchen practical.
⏱
104
Weeks Duration
80 class + 24 break
📍
CBD
Lonsdale St Campus
+ Carlton North kitchen
📚
28
Units of Study
11 core · 17 elective
💼
200h
Work Placement
Commercial venues
🎓
93%
Employment Rate
Within 3 months
🌏
CRICOS
Int'l Students
Visa pathway
⭐ Why Choose This Course
Built for real hospitality careers
🏨
Industry Placement Included
200+ hours at Melbourne's top hotels, restaurants and resorts — with real tasks and real pay.
🏅
Nationally Recognised Qualification
SIT50422 is recognised across all Australian states and territories, and by employers internationally.
🌏
CRICOS Registered — Visa-Friendly
International students can study on a Student Visa. Our international team supports every step of your application.
👨🍳
Real Kitchen Practical — 408 Hours
Hands-on cookery training at our dedicated commercial kitchen — 727 Nicholson St, Carlton North VIC 3054.
🏙️
Melbourne CBD Location
Study in the heart of Melbourne at Level 3/382 Lonsdale St — close to public transport and hospitality industry hubs.
🚀
Fast-Track to Management
Graduate ready for supervisor, venue manager, or F&B director roles. Average promotion within 8 months of completing.
📍 Your Study Pathway
1
Apply Online
5 min form
›
2
Counselling Call
Free 20 min
›
3
Offer Issued
Within 3 days
›
4
Enrol & Pay
Flexible plans
›
5
Orientation
Meet your cohort
›
✓
Graduate & Work
93% employed
💰 Fees at a Glance
Full fee schedule →
💰 Tuition Fee
$28,500
Total tuition for SIT50422 · 104-week program
+ $300 enrolment fee
🌏 International Students
$2,000
Material fee · OSHC not included · CoE issued · CRICOS 110705G approved
✓ CRICOS 110705G
🏆 Career Outcomes
Where graduates work
AABT graduates work across restaurants, hotels, motels, clubs, catering operations & cafés across Australia
🏨
Hotel Manager
$75,000 – $110,000
↑ 14% job growth (5yr)
🍴
Restaurant Manager
$65,000 – $90,000
↑ 11% job growth (5yr)
🧑💼
Hospitality Manager
$70,000 – $95,000
↑ 12% job growth (5yr)
⚙️
Operations Manager
$78,000 – $105,000
↑ 9% job growth (5yr)
☕
Café & Bar Manager
$62,000 – $82,000
↑ 8% job growth (5yr)
🍽️
Catering Operations Mgr
$68,000 – $92,000
↑ 16% job growth (5yr)
$82K
Median Grad Salary
93%
Employed in 3 months
4.8★
Google Reviews
200+
Industry Partners
💬 What Our Graduates Say
★★★★★
"I really like the school environment. The administration and teachers are incredibly helpful, approachable, and warm. Their dedication creates a welcoming atmosphere that fosters learning."
PT
Priya Thakur
AABT College Student · Google Review
★★★★★
"As an international student from Nepal, I was nervous about finding work. The college's career team placed me at a 5-star hotel before I even finished my last unit. Truly life-changing."
RS
Rohan Sharma
AABT College Student · Google Review
🚀 Ready to Start?
Take the next step today
Book a free 20-minute counselling call with our admissions team. No commitment, just clarity on how this course fits your goals.
🔒 No spam — ever·✅ CRICOS 00123A·🏛 RTO 40001·📞 1800 LEA DS LA
LL
Page Creator
Step 1 of 5
Step 1 of 5
Who is this page for?
Select an existing lead or choose a segment — the AI will personalise content for their specific profile.
👤 Priya Singh — New enquiry
👤 Marcus Lee — Post-call warm
👤 Anika Patel — Cold, 28d silent
👥 All Hospitality leads
🌏 Int'l students segment
Step 2 of 5
What moment in their journey?
This determines the page type — each moment needs a completely different message and structure.
🔍 Pre-call — qualify interest
📋 Post-call recap
🛡 Following up on objection
⏰ Intake closes soon
🧊 Re-engaging cold lead
Step 3 of 5
What's their biggest concern?
The AI will foreground this topic and pre-answer their objection before they ask.
💰 Cost and fees
🌏 Visa & student pathway
💼 Career outcomes & salary
📅 Duration & schedule
🏅 Recognition & quality
⚖️ Not sure — balance all
Step 4 of 5
What should they do next?
One page, one primary action. The AI will design the entire CTA hierarchy around this goal.
📅 Book a counselling call
✍️ Start application now
📄 Download full brochure
💬 Reply with their questions
🎓 Attend an open day
Step 5 of 5
How should it feel?
Tone shapes every word — headline, body copy, CTAs. Be honest about where this lead is emotionally.
☀️ Warm & encouraging
📊 Professional & data-driven
🔥 Urgent — limited seats
🤝 Friendly reconnect
🚀 Inspiring transformation
Building your page…
AI is personalising every section for your lead's profile
Pulling lead profile from CRM○
Selecting page type template○
Personalising hero & headline○
Addressing key concern in content○
Tuning CTAs for primary goal○
Applying tone & final polish○
← Back to Library
Create Custom Page
Tell us about your lead and we'll build the right page.
Live Preview
Your page will appear here as you answer
📄
Answer the questions to preview your page
Counselling Recap — Priya Singh
✨AI Recap Assistant
📋 COUNSELLING SESSION RECAP · AI GENERATED
Your Session Summary — AABT SIT50422 Hospitality
Here's everything we covered in your 25-minute session. Prepared for you by Jordan Davies, Admissions Manager.
📅 14 May 2026, 2:00 PM⏱ 25 min session👩💼 Jordan Davies✅ Recorded & summarised by AI
Covered Skills First eligibility — Priya may qualify for domestic fee if she obtains permanent residency. Explored payment plan options: $1,575/month over 12 months. Compared total cost of study vs 12-month salary uplift.
🌏
Visa & Study Pathway
CRICOS 00123A confirmed. Student visa (Subclass 500) application timeline: 6–8 weeks. CoE issued within 5 business days of offer acceptance. Discussed post-study work rights (2 years for diploma).
💼
Career Outcomes
Priya's target role: F&B Manager. Median salary $72K–$95K. 93% of graduates employed within 3 months. Industry placement at commercial hospitality venues — confirmed available for next intake.
📅
Schedule & Delivery
Feb 2026 intake preferred. Full-time (4 days/week). Blended delivery: 3 days campus, 1 day online. Work placement: 8 weeks at partner venue, paid at minimum award.
❓ Your Questions & Our Answers
Can I work while studying?▾
Yes — on a Student visa you can work up to 48 hours per fortnight during your studies. Your placement is in addition to this and is paid at minimum $18.66/hr under the hospitality award.
What happens if I don't get my visa in time for Feb intake?▾
Your offer is valid for 2 intake cycles. If Feb doesn't work, your place automatically rolls to the May 2026 intake with no fee penalty. We'll hold your spot at today's fee rate.
Is the qualification recognised internationally?▾
The SIT50422 is an AQF Level 5 qualification, nationally recognised across all Australian states and territories. AABT College (CRICOS 03734D, RTO 45457) is fully registered for domestic and international students. Contact [email protected] for more.
✅ Agreed Next Steps
1
Submit visa application documents
Priya to send passport, financial statements, and English test results to Jordan by Friday 17 May. Jordan to review and advise on additional requirements.
2
Receive formal offer letter
Offer to be issued within 2 business days of document submission. Contains fee schedule, payment plan options, and CoE application form.
3
Confirm enrolment & pay deposit
10% deposit ($1,890) required to secure place. Payment plan begins on first day of semester. No further payments until orientation week.
🚀 Ready to Move Forward?
Submit your documents & secure your spot
Your February 2026 intake place is reserved. Jordan is ready to help with your next step.
Objection Handler — Fees & Cost
✨AI Objection Assistant
🛡 OBJECTION HANDLER · COST & FEES
We hear you on the fees. Here's the full picture.
Many of our students had the same concern. Once they saw the subsidies, payment plans, and return on investment — they enrolled. This page is for you.
💰 Government Subsidies — What You Actually Pay
Skills First Eligible
$1,200
Total course fee Save $7,300
Partial Subsidy
$4,500
With partial eligibility Save $4,000
Full Fee
$8,500
No subsidy Payment plans available
💡 Check your eligibility in 2 minutes — book a free funding check call. 78% of our domestic students qualify for partial or full subsidy.
📊 Return on Investment — Real Numbers
Before — Avg Hospitality Worker
$48K
Median annual salary No qualification
→
After — Diploma Graduate
$82K
Median annual salary SIT50422 graduate
+$34K
Annual salary gain
3 mo
To break even on fees
400%
5-year ROI
💬 "I had the same concern"
Graduate Success Story
"I nearly didn't apply because I thought $8,500 was too much. Then Jordan showed me I qualified for Skills First — I paid $1,200 total. Six months after graduating, I was an F&B Supervisor earning $78K. Best decision of my life."
DT
E. Cuisine
F&B Supervisor · Crown Resorts · 2023 Graduate
Check your subsidy eligibility — free, 10 minutes
No commitment. Jordan will check your eligibility and show you exactly what you'd pay.
Intake Nudge — February 2026
✨AI Urgency Assistant
⏰ FEBRUARY 2026 INTAKE — CLOSING SOON
14
Days
06
Hours
32
Minutes
Until February intake applications close
Diploma of Hospitality Management · Melbourne Campus · Only 3 spots remaining
Enrolment capacity
089% filled — 3 spots left30
✅ 3 Things to Do This Week
1
Book your final Q&A call — 15 min, free
Get any remaining questions answered. Jordan is available today and tomorrow. Takes 15 minutes — less time than a coffee break.
2
Submit your application — takes 8 minutes
Online form: name, contact details, prior education, preferred schedule. No documents required at this stage — we ask for those after offer.
3
Pay the $500 deposit to confirm your place
Fully refundable if your visa isn't approved. Secures your spot while we process your offer. Payment plans apply to the remaining balance after deposit.
📊 Start February vs Wait Until May
✅ Start February 2026
✓Placement at commercial hospitality venues
✓Graduate December 2027 — peak hiring
✓$34K salary gain starts sooner
✓Today's subsidised fee rate locked in
⏳ Wait Until May 2026
✗3 fewer months of earnings
✗Placement options may be limited
✗Fee may increase (reviewed Feb 2026)
⚠Same qualification — just later start
Re-engagement — Anika Patel
✨AI Re-engagement Assistant
🧊 A NOTE FROM YOUR ADMISSIONS TEAM
Hey Anika — we saved your spot.
It's been 28 days since we last connected. No pressure — we just wanted to share some exciting updates that happened since your enquiry. We think you'll find them interesting.
📊 What's Changed Since We Last Spoke
Avg Graduate Salary
$84K ↑
Was $82K — updated May 2026
Employment Rate
94% ↑
Was 93% — now industry-leading
New Placement Partners
+12
New hospitality partners added
💬 Since You Last Visited — A Fresh Story
★★★★★
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SIT50422 — Diploma of Hospitality Management · AABT College
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🎓 Diploma · AQF Level 5✓ Nationally Recognised🌍 CRICOS Registered📅 Feb / May / Aug / Nov Intakes
Diploma of Hospitality Management
SIT50422 · Build a career leading teams, managing venues, and delivering exceptional guest experiences across Australia's thriving hospitality industry.
⏱
18 months
Duration (FT)
📚
28 units
Course Load
📅
4 per year
Intakes
🏙
Melbourne · Sydney · BNE
Locations
🎓
AQF Level 5
Qualification
🌍
110705G
CRICOS Code
✅
Recognised
Nationally
📖 Course Overview
Build a Career in Australia's Fastest-Growing Industry
The Diploma of Hospitality Management (SIT50422) is a nationally recognised qualification that prepares you for supervisory and management roles across Australia's dynamic hospitality sector. Whether your ambitions lie in hotel management, food and beverage operations, event coordination, or venue management, this course gives you the strategic skills, practical knowledge, and industry connections to accelerate your career.
Delivered through a blend of on-campus workshops and flexible online learning, you'll be taught by industry-experienced trainers and complete structured workplace training in leading hospitality venues. Our graduates work in 5-star hotels, resorts, restaurants, and catering companies across Australia and internationally — many securing management roles within 12 months of graduating.
✅Lead and manage front-of-house and back-of-house hospitality operations
✅Develop and implement service quality and complaint resolution procedures
✅Manage budgets, rosters, and staff performance in a hospitality context
✅Build lasting guest and client relationships that drive repeat business
✅Apply work health and safety leadership across all hospitality environments
🎯 Who is this course for?
This qualification is ideal for hospitality workers seeking to move into supervisory or management roles, school-leavers passionate about the hospitality and tourism industry, career-changers entering hospitality from other service industries, and international students seeking a pathway into Australia's hospitality workforce. No prior hospitality experience is required — just a passion for people and service excellence.
📚 Subjects & Units of Competency
28 Units — 18 Core, 10 Elective
Term 1
Term 2
Term 3
Term 4
SITXHRM009Lead and manage peopleCore▼
Develop and apply skills to lead and manage people in a hospitality workplace, including motivating teams, delegating tasks, and providing performance feedback in line with organisational policy.
SITXMGT004Monitor work operationsCore▼
Monitor and improve the performance of work operations including problem-solving, adjusting staffing levels, and communicating effectively with team members and management.
SITXCCS016Develop and manage quality customer service practicesCore▼
Research, develop, and evaluate quality service practices to achieve customer satisfaction and develop staff commitment to quality service delivery.
SITXFSA005Use hygienic practices for food safetyCore▼
Follow organisational hygiene procedures to prevent the spread of infection and maintain safe food handling environments. Includes allergen awareness and documentation.
SITXWHS007Implement and monitor work health and safety practicesCore▼
Coordinate and monitor the implementation of work health and safety (WHS) policies, procedures and programs across the hospitality workplace.
SITXFIN009Manage finances within a budgetCore▼
Allocate budget resources, monitor financial activities against budget and complete financial reports across a hospitality department or work area.
SITXMGT005Establish and conduct business relationshipsCore▼
Build and maintain effective working relationships with suppliers, industry partners, and clients, applying professional communication skills and negotiation techniques.
SITHFAB027Serve food and beverageCore▼
Organise and provide food and beverage service and apply knowledge of food and beverage products, presentation techniques, and service standards.
SITXHRM010Recruit, select and induct staffCore▼
Determine staffing requirements, write position descriptions, conduct interviews, select appropriate candidates, and induct new staff in line with employment law.
SITHKOP010Plan and cost recipesElective▼
Develop, document and cost standard recipes and review and update recipe costings in response to changes in raw ingredient costs.
SITXFIN010Prepare and monitor budgetsCore▼
Prepare financial forecasts, develop operational and departmental budgets, and implement monitoring and reporting procedures to ensure budget targets are met.
SITXHRM012Monitor staff performanceCore▼
Monitor individual and team performance against performance criteria, provide constructive feedback and develop performance improvement plans.
BSBOPS504Manage business riskCore▼
Identify, analyse and evaluate business risks; develop and implement risk treatment strategies; and review and report on the effectiveness of risk treatments.
SITHFAB025Prepare and serve espresso coffeeElective▼
Set up and use espresso machines to make a range of coffee and espresso beverages, maintain equipment and advise customers on coffee selection.
SITXEVT010Plan and develop event proposals and bidsElective▼
Research event requirements, identify potential events, and prepare detailed proposals and bid documentation for corporate and social events.
BSBFIN601Manage organisational financesCore▼
Implement and review organisational financial management processes including financial reporting, regulatory compliance, and performance analysis.
SITHIND006Source and use information on the hospitality industryCore▼
Source and apply information on the structure and operation of the hospitality industry, career pathways, and technology developments shaping the sector.
SITXGLC002Identify and apply legal requirementsElective▼
Apply knowledge of the legal and ethical responsibilities of hospitality managers including employment law, liquor licensing, consumer law and workplace regulation.
SITHFAB024Prepare and serve cocktailsElective▼
Prepare and serve a range of classic and contemporary cocktails; identify and use different spirits, liqueurs and mixers; and advise customers on cocktail selection.
SITXMKG010Develop and implement marketing strategiesElective▼
Develop marketing objectives and strategies for hospitality operations, analyse market research data, and evaluate the effectiveness of marketing activities.
💰 Fees & Funding
Transparent Pricing — Multiple Funding Options
Fee Type
Domestic Students
International Students
Tuition Fee (Full)
$11,200 total
$16,400 per year
Skills First (eligible)
$1,400 – $2,800 ✓
Not applicable
VET Student Loan (VSL)
Up to $16,198 ✓
Not applicable
Payment Plan
Term-by-term available
Semester-by-semester
Included in fee
Course materials, industry placement coordination, student support services
⚠️ Skills First funding eligibility is subject to Victorian Government criteria including age, prior qualifications, and citizenship. Contact our admissions team to confirm eligibility before enrolling.
🏛 VET Student Loans
Government income-contingent loan up to $16,198. Repaid through the tax system once income exceeds $51,550/yr.
🌟 Skills First
Victorian Government-subsidised training. Eligible domestic students may pay as little as $1,400 for this qualification.
📅 Payment Plans
Spread payments across each term with no interest charges. Available to all domestic full-fee students.
🏅 Scholarship
The LeadsLanes Education Scholarship offers 15% fee reduction for high-achieving applicants. Apply during enrolment.
📋 Entry Requirements
Who Can Apply?
🎓
Academic Prerequisites
Completion of Year 10 or equivalent (Year 12 recommended). Students who have not completed Year 10 may be eligible through a pre-enrolment assessment and interview process demonstrating work experience and literacy/numeracy skills.
🌏
English Language Requirements (International Students)
IELTS Academic: 5.5 overall (no band below 5.0), or equivalent. Alternatives accepted: TOEFL iBT 46+, PTE Academic 42+, Cambridge B2 First. English proficiency testing available on-campus.
👔
Work Experience
No prior hospitality experience is required to enrol. However, students with relevant industry experience may qualify for Recognition of Prior Learning (RPL) credits, potentially shortening course duration.
🔞
Age Requirements
Applicants must be 15 years of age or older at time of enrolment. Applicants under 18 require parental/guardian consent. Liquor-licensing units require students to be 18+ years of age.
🔄
Recognition of Prior Learning (RPL) Available
If you have worked in hospitality and gained skills through experience, you may be eligible for RPL credit. This can reduce your study time and cost significantly. Contact our RPL assessment team for a free skills recognition review.
🎯 Career Outcomes
Where This Qualification Takes You
🏨
Hotel Manager
$72,000 – $95,000
🍽
F&B Operations Mgr
$65,000 – $85,000
🎪
Events Coordinator
$58,000 – $78,000
🍷
Restaurant Manager
$62,000 – $88,000
🏕
Resort Operations Mgr
$70,000 – $92,000
🍱
Catering Manager
$60,000 – $80,000
92%
Employment rate within 6 months
$74K
Avg. graduate starting salary
18+
Industry placement partners
3,400+
Graduates employed nationally
✅ How to Apply
Enrol in 5 Simple Steps
1
Check Your Eligibility
Review the entry requirements above, or contact our admissions team for a free eligibility assessment. International students should confirm visa requirements with their education agent.
2
Submit Your Application Online
Complete the online application form (takes approximately 15 minutes). You'll need: proof of identity, evidence of prior education, and English test results if applicable.
3
Receive Your Offer Letter
Applications are assessed within 3–5 business days. Successful applicants receive a Letter of Offer and Enrolment Agreement via email for review and signing.
4
Pay Your Enrolment Fee & Confirm Funding
Pay the $500 enrolment confirmation fee (credited to your first term fees) and finalise your VET Student Loan or funding application if applicable.
5
Orientation & Day One
Attend orientation week, collect your student ID, meet your trainers and cohort, and access your learning portal. Your hospitality career journey begins here! 🎉
⭐ Student Voices
What Our Graduates Say
★★★★★
"The workplace training placement organised by the college was incredible — I was placed at the Crown Melbourne and walked into an assistant manager role 8 months after graduating. The practical skills you gain are genuinely applicable from day one."
AM
Amelia Mitchell
Asst. Manager · Crown Melbourne · Graduate 2023
★★★★★
"As an international student from the Philippines, I was nervous about studying in Australia. The support from the college was phenomenal. The VET Student Loan made it financially possible, and I now manage a team of 12 at a boutique hotel in the CBD."
RC
Rafael Cruz
F&B Manager · QT Hotels · Graduate 2022
★★★★½
"I used RPL to get credit for my 6 years working in cafes and restaurants. Ended up completing the Diploma in just 12 months instead of 18. The trainers really understand the industry — they've all worked in it. Worth every cent."
JO
Jake O'Brien
Venue Manager · Merivale Group · Graduate 2023
★★★★★
"The online flexibility meant I could study while working full-time at a café. The assessment tasks were practical and relevant — not just textbook theory. I went from barista to operations supervisor in 14 months."
SL
Sophie Lam
Operations Supervisor · Novotel · Graduate 2024
4.8/5
Average student rating
3,400+
Graduates nationwide
92%
Employment within 6 months
18+
Industry partners
❓ Frequently Asked Questions
Common Questions Answered
Is the SIT50422 Diploma of Hospitality Management nationally recognised? ▼
Yes. SIT50422 is a nationally recognised qualification on the Australian Qualifications Framework (AQF) at Level 5. It is accredited by the Australian Skills Quality Authority (ASQA) and accepted by employers Australia-wide and in many international markets.
Can I study part-time while working in hospitality?▼
Absolutely. The Diploma is available in a part-time format, completing the 28 units over approximately 3 years. Many of our students work in hospitality while studying — and the skills are immediately transferable. Our blended delivery (online + workshops) is designed around working professionals.
What work placement is required?▼
You will complete a minimum of 240 hours of structured workplace training across the program. Our industry placement team coordinates placements with partner venues across Melbourne, Sydney, and Brisbane. International students can also access placements through our overseas partner network.
How is VET Student Loan eligibility determined?▼
VET Student Loans (VSL) are available to eligible Australian citizens, permanent residents, and some visa holders enrolled in approved higher-level VET courses. Eligibility is assessed at enrolment. The maximum loan for this course is $16,198. Our admissions team will walk you through the VSL application process as part of your enrolment.
Can I get credit for my prior experience or qualifications?▼
Yes. Recognition of Prior Learning (RPL) and Credit Transfer (CT) are available. If you hold a Certificate III or IV in Hospitality, or have significant relevant work experience, you may receive credit for one or more units. Contact our RPL team for a free assessment before enrolling.
What is the difference between the Diploma and the Advanced Diploma?▼
The SIT50422 Diploma (AQF Level 5) prepares you for supervisory and mid-level management roles. The SIT60322 Advanced Diploma (AQF Level 6) builds on this for senior management and multi-site roles. The Advanced Diploma is typically undertaken after completing the Diploma, with credit transfer available.
Are there flexible payment plans available?▼
Yes. For domestic full-fee students, tuition can be paid on a term-by-term basis. No interest is charged on payment plans. For international students, payment is typically per semester. VET Student Loans and Skills First subsidies may also significantly reduce the amount you need to pay upfront.
🔗 You Might Also Like
Related Qualifications
AQF Level 6 · Advanced Diploma
Advanced Diploma of Hospitality Management
SIT60322 · 24 months · The next step after your Diploma
SIT50422 · Build a career leading teams, managing venues, and delivering exceptional guest experiences across Australia's thriving hospitality industry.
⏱
18 months
Duration FT
📚
28 units
Course Load
📅
4 per year
Intakes
🏙
MEL · SYD · BNE
Locations
🎓
AQF Level 5
Qualification
🌍
110705G
CRICOS Code
✅
Recognised
Nationally
📖 Course Overview
Build a Career in Australia's Fastest-Growing Industry
The Diploma of Hospitality Management (SIT50422) is a nationally recognised qualification that prepares you for supervisory and management roles across Australia's dynamic hospitality sector. Delivered through blended on-campus and online learning, you'll be taught by industry-experienced trainers and complete workplace training in leading venues. Our graduates work in 5-star hotels, resorts, restaurants, and catering companies across Australia and internationally.
✅Lead and manage front-of-house and back-of-house hospitality operations
✅Develop and implement service quality and complaint resolution procedures
✅Manage budgets, rosters, and staff performance effectively
✅Apply work health and safety leadership across all hospitality environments
Ready to Start Your Hospitality Management Career?
Applications for February 2025 intake are now open. Limited places available.
✨
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Write an email that gets one thing done
Five quick steps, and you review the brief before anything is written.
Reading the moment…0%
New EmailStart from a template
Every word stays editable after you pick one
Email templates
Pick a starting point
Every template is written for Australian education & training providers
and arrives with its subject line, body and call to action in place.
Preview one to read it, or use it and start editing straight away.
All templates
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EditingUntitled email
All changes saved
Draft saved
PREVIEWHow it looks in the inbox
In this email
✉️Select a block on the canvas to edit it, or set the email-wide styling here.
Click a field to copy it. Each has a fallback used when the lead record is empty.
Block
✓
Template saved
It's in My templates and ready to send.
Untitled email
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Pick it from My templates whenever you send.
Drop it into any nurture sequence or automation.
Merge fields fill from each lead's record on send.
Template
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✓
Saved
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Untitled page
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New FormBooking type
Booking form
What kind of booking is this for?
A booking type carries the availability, the duration and who can host it. Forms point at
a type — they never re-declare it, so a change to availability is made once.
Booking formPreview
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Registrations
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One session
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Student view
Using it opens the editor. Nothing is published, and everything —
the questions, the wording, even the booking type — can be changed afterwards.
EditingUntitled booking form
Draft saved
Block settings
CalendarSessions
New session
A dated session, not a template — students register for this one
Calendar/New event
Repeat this session
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Calendars
Content LibraryCreate a booking form
Nothing is saved until you pick a starting point
New booking form
How would you like to start?
A booking form asks your questions and then shows who is actually free.
Tell AI what the meeting is for and it picks the shape; or start from a
booking type you already run; or lay it out yourself.
✦ RECOMMENDED
✦
AI Booking Builder
Four questions about the meeting — AI picks the length, who hosts it, what to ask before a slot is offered, and what happens after.
Reads your existing booking types
Only asks what changes the routing
Slots in the student’s own timezone
About 1 minute
POPULAR
📋
Start from Template
The booking types you already run — consultation, document review, offer discussion, campus tour — each with its length, hosts and routing set.
Pooled, individual, collective or group
Availability rules already written
Fully editable after selection
2–3 minutes
🧩
Start from Scratch
A blank booking page and the slot picker. Add your questions, then decide which of them are allowed to change who is offered.
Blank page, picker already wired
Any question can become a routing rule
Desktop and mobile side by side
5–10 minutes
Or jump to a booking type
Pre-fills the AI builder with that context
💡
A time is only worth offering if it can be kept
Every route here ends at the same editor, where the questions you ask sit above the picker — so the form can route to the right person, and check they are free, before it shows anybody a slot.
New booking formAI Booking Builder
✦ Powered by AI
Nothing is published until you say so
✦ AI BOOKING BUILDER
Build a booking form that protects the slot
Four quick steps, and you review what it will build before anything is made.
Reading the meeting…0%
Booking formsStart from a template
Everything stays editable after you pick one
Booking templates
Pick a starting point
Organised by what the meeting is for, because that decides how long it
runs, who can host it and what has to be true before a slot is offered.
Preview one to see it as a student would, or use it and start editing.
All templates
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Content LibraryCreate an SMS template
Nothing is saved until you pick a starting point
New SMS template
How would you like to start?
An SMS is paid for by the segment and read in about four seconds, so
the whole job is saying one thing and asking for one thing. Every
route below counts the message as you write it.
✦ RECOMMENDED
✦
AI SMS Writer
Four questions about the moment and the ask — AI writes it to fit one segment, with the merge fields and the opt-out already in.
Written to fit 160 characters
Warns you when an emoji doubles the cost
Opt-out handled for you
About 1 minute
POPULAR
📋
Start from Template
The nine messages already in the library — welcome, reminder, deadline, nudge — each with its trigger and its segment count.
Written for admissions, not generic
Merge fields already placed
Fully editable after selection
1–2 minutes
🧩
Start from Scratch
An empty message and the counter. Type it, drop in the fields you need, and watch what it will cost to send.
Live character and segment count
Merge fields from the lead record
Previewed as a phone shows it
2–5 minutes
Or jump to a moment
Pre-fills the AI writer with that context
💡
One emoji can double what the message costs
Plain text sends as GSM-7, 160 characters to a segment. A single emoji forces the whole message into UCS-2, where a segment is 70 — so a 150-character message goes from one segment to three. Every route here shows you that as you type.
New SMS templateAI SMS Writer
✦ Powered by AI
Nothing sends until you attach it
✦ AI SMS WRITER
Say one thing, ask for one thing
Four quick steps, and you see the message and what it costs before anything is saved.
Reading the moment…0%
SMSStart from a template
Every word stays editable after you pick one
SMS templates
Pick a starting point
Organised by the moment they are sent, because that decides how
direct the message can be. Preview one to read it as a phone shows
it, or use it and start editing.
All templates
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EditingUntitled SMS
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0 / 160
Merge fields
Click one to drop it in. Each fills from the lead record on send.
Opt-out
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Content LibraryCreate a WhatsApp template
Nothing is submitted until you say so
New WhatsApp template
How would you like to start?
A WhatsApp template is a structured object Meta has to approve before
it can send: a header, a body, a footer and up to three buttons, with
numbered variables that have to be placed a particular way. Every
route below checks those rules as you go.
✦ RECOMMENDED
✦
AI WhatsApp Writer
Four questions about the moment and the category — AI writes the header, body, footer and buttons, already shaped to pass review.
Marketing or Utility, chosen deliberately
Variables numbered and placed legally
Checked against the rules before you see it
About 1 minute
POPULAR
📋
Start from Template
The messages already approved on this number — welcome, confirmation, reminder, document chase — each with its category and its buttons.
Already through review once
Variables already placed
Fully editable after selection
1–2 minutes
🧩
Start from Scratch
An empty template and the rule checker. Write the four parts, add your buttons, and watch what would get it rejected.
Every Meta rule checked live
Up to three buttons, 25 characters each
Previewed as WhatsApp shows it
3–6 minutes
Or jump to a moment
Pre-fills the AI writer with that context
💡
The category decides what you are allowed to say
Utility templates follow up on something the student did — a booking, an application, a payment — and are cheaper and quicker to approve. Marketing templates promote something, cost more, and can only go to people who opted in. Picking Marketing for what is really a confirmation is the commonest reason a template is rejected.
New WhatsApp templateAI WhatsApp Writer
✦ Powered by AI
Nothing is submitted for approval yet
✦ AI WHATSAPP WRITER
Write something Meta will approve
Four quick steps, and you see the template and its rule check before anything is saved.
Reading the moment…0%
WhatsAppStart from a template
Editing the body means another approval
WhatsApp templates
Pick a starting point
Organised by category, because that is what decides the cost, the
approval time and who you are allowed to send to. Preview one to
read it as WhatsApp shows it, or use it and start editing.
All templates
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EditingUntitled template
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Meta shows this name to your
reviewers; it never reaches the student.
Category
This is the single biggest reason templates are
rejected. Pick what the message actually does.